Hey Smart Marketers! Maybe one year ago, you created your Salesforce Marketing Cloud Practice. Big moment! One year later, you have a team of 5 “Consultants”. None of them is “specialized”. Now, how do you scale this team? As a team leader, I’ve witnessed firsthand the transformative power of specialization in a growing SFMC team....
Hey Smart Marketers, Did you see all these LinkedIn posts about TypeFace Content Block? I’m sure you did… they’re all over any Marketing Cloud professional feed. You know what I thought when I saw them? I thought: “can we access these AI features without using the Content Block?” And then, it struck me: Salesforce actually...
Hey Smart Marketers! OpenAI killed the game again… Last week, OpenAI released GPTs creation!! You can now create GPTs tailored to special needs. Train them exactly for this… and even connect them to other apps. I must admit I spent the last 4 days playing with this and the result is awesome. So, here’s my...
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