Is Salesforce Marketing Cloud Engagement dead? In 2025, the future of Salesforce Marketing isn’t where you think it is. With MC on Core rising and ESPs fading, marketers face a choice: bet on Salesforce’s MVP or rethink the stack entirely.
Hey Smart Marketers! I missed you! I’ve been thinking a lot the past months about AI and Marketing… or to be more accurate about how marketing was left aside when it comes to AI agents… I’m sorry but Agentforce Campaigns is not a “Marketing Agent”. Because an AI agent is here to transform, automate and...
Salesforce's 'Bad Guy AI' campaign might be a diversion from their slow progress in AI innovation. Explore the real story behind their trust narrative...
Salesforce's 'Bad Guy AI' campaign might be a diversion from their slow progress in AI innovation. Explore the real story behind their trust narrative...
Salesforce's 'Bad Guy AI' campaign might be a diversion from their slow progress in AI innovation. Explore the real story behind their trust narrative...
Hey Smart Marketers! OpenAI killed the game again… Last week, OpenAI released GPTs creation!! You can now create GPTs tailored to special needs. Train them exactly for this… and even connect them to other apps. I must admit I spent the last 4 days playing with this and the result is awesome. So, here’s my...
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