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marketing cloud
Stand out in SFMC's jungle

#002. “How can we improve Email Performance?”

As a Salesforce Marketing Cloud Professional, you’ll be judged each and every time you’ll have to give an answer about Marketing Cloud related subjects. Your expertise will be put to the test. Maybe you’re proficient with SSJS and prefer to use the SOAP API but… at the end of the day, Salesforce Marketing Cloud mainly...
Stand out in SFMC's jungle

#001. Why you shouldn’t start your journey with MKT101

These past years, certifications became more and more important in the Salesforce Ecosystem. It is supposed to prove a certain set of skills, level of expertise in concepts and methods and experience using the product. When you were new to Salesforce Marketing Cloud a few years ago, you would take an EEB101 class, work on...
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