personalization Archives - The Smart SFMC Marketer https://thesmartsfmcmarketer.com/tag/personalization Wed, 19 Jul 2023 13:53:09 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.8 https://mlsz1gj69jrv.i.optimole.com/w:32/h:32/q:mauto/f:best/dpr:2/https://thesmartsfmcmarketer.com/wp-content/uploads/2022/08/cropped-TSSFMCM-Favicon.png personalization Archives - The Smart SFMC Marketer https://thesmartsfmcmarketer.com/tag/personalization 32 32 #034. The 5 Dos and 5 Don’ts of Creating a Welcome Journey in Salesforce Marketing Cloud https://thesmartsfmcmarketer.com/dos-donts-welcome-journey-salesforce-marketing-cloud Mon, 17 Apr 2023 13:43:47 +0000 https://thesmartsfmcmarketer.com/?p=783 Everything you should know about building a welcome journey in Salesforce Marketing Cloud.

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]]> #023. How to deal with schizo customers? https://thesmartsfmcmarketer.com/how-to-deal-schizo-customers Mon, 30 Jan 2023 13:05:49 +0000 https://thesmartsfmcmarketer.com/?p=632 Hey folks! Did you know some duplicates are not real duplicates? Meet John. John is a happy husband and father of three. He likes hiking and beautiful landscapes. A lot of outdoor activities. He prefers Asian food and large bedrooms. John is also a Sales executive that travels a lot for work. He likes to […]

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]]> #014. 4 common personalization mistakes in SFMC https://thesmartsfmcmarketer.com/4-common-personalization-mistakes-sfmc Mon, 28 Nov 2022 13:55:48 +0000 https://thesmartsfmcmarketer.com/?p=497 It’s all about personalization these days. You’ve got to personalize every single content block… or you shall burn in the marketer’s hell! But this urge to personalize comes with some errors. Some obvious. Some avoidable. In this issue, we’ll go through some of the most common mistakes and what you can do to avoid them. […]

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